A revenue Forecast Everyone Will Get Behind
Your revenue forecast for 2027 is only as good as the plan to achieve it. Hopefully, you have done a market assessment to arrive at market-based projections for growth. Quite often I find the yearly revenue forecast is based solely on historical data: “Well, we grew...
Your Revenue Goal Is Not a Sales Strategy
A CEO’s revenue target is only the beginning. The real question is whether your market, sales organization and sales process can realistically produce it. One of the most common conversations I have with CEOs goes something like this: “We’re doing...
3 Sales Strategies for Small Businesses Competing with Giants!
As a sales coach who has worked with a variety of businesses, I often hear concerns from small business owners about competing with industry giants. It’s a valid concern, but I always emphasize that while Goliaths may have size, Davids have agility, innovation,...
Omnichannel Strategies for Sales Success
The modern sales landscape is no longer defined by single-channel interactions. Consumers today weave in and out of multiple touchpoints, expecting brands to meet them with consistency and relevance at every turn. This complex tapestry of customer interactions...
