We all know the classic scene in the Hollywood blockbuster, where the hero, usually on the brink of collapse, gives a last-ditch pep talk to save the day? That crucial “sell” scene, where the hero manages to convince the ally, the enemy, or even the...
Keeping up with trends isn’t just about staying relevant – it’s a survival tactic. Trends don’t just tell us what’s popular, they point us towards who we should be targeting and working with. So how can we harness trends effectively? Trends are...
Selling to Different Generations: Adapting Your Approach for Gen Z, Millennials, and Beyond In the realm of sales and marketing, understanding your target audience is paramount. With generations as diverse as Gen Z, millennials, Gen X, and baby boomers, this task...
There’s a strategy that you could be missing out on – having different BDR’s and closers for different market segments. In the diverse landscape of tech sales, specialization isn’t a luxury, it’s a necessity. Just as a sports team has different players for...
Negotiation is a means to an end, closing the sale. It’s the pivotal moment where deals are won or lost, and profits are maximized or minimized. Here’s how you can become a master of effective sales negotiation: 1️ – Preparation is your secret...
