by Ken Cheo | Nov 15, 2023 | Sales
Stalls and objections can occur at every stage of the sales process. Being able to recognize them as they occur and knowing how to handle these situations can make the difference between moving forward, stalling, or letting the opportunity die. With the right...
by Ken Cheo | Nov 8, 2023 | Sales
In today’s increasingly competitive marketplace, customer experience has become a game-changer. It has a profound impact on both sales and customer retention. Here’s why: When customers have a positive experience with your brand, they are more likely to be...
by Ken Cheo | Nov 1, 2023 | Sales, Technology
Understanding and influencing buyer behavior in the SaaS industry is essential for sales success. Here are some key considerations to keep in mind: – Know Your Buyers: Gain a deep understanding of your target audience by creating detailed buyer profiles....
by Ken Cheo | Oct 25, 2023 | Sales
Building a high performing sales team requires a salesforce design process that provides for clearly defined positions. Step 1 is your sales strategy and includes customer segmentation, product and service offerings for each customer segment and the sales process that...
by Ken Cheo | Oct 18, 2023 | Sales
How Unlocking the Power of Customer Intent Benefits Your Business and Increases Revenue As a business owner, it is impossible to overstate the importance of understanding and acting on customer intent. Customer intent is the underlying cause of every interaction your...